HELP JOSH DECIDE
A site that didn't take sides—allowing both Obama and McCain supporters to be heard.
We noticed people yelling and screaming about candidates but not really articulating why they wanted to vote for either. Josh, a midwesterner living in San Francisco couldn't decide, so we created a forum for people to help him choose.
Josh awarded points for the rationale he found legitimately helpful, and each time he gave a point his head moved toward that party.
And VH1 Best Week Ever wrote about it.